IAT: “The Problem is Really in the Environment”

Malcolm Gladwell, author of “Blink”, & Dr. Anthony Greenwald, psychologist at the University of Washington, discuss the race-based Implicit Association Test and why some people show an unconscious bias in favor of White people over Black people.

Broadcast Date: June 6, 2007

Additional Research Information:

The Information Site:

http://www.projectimplicit.net/

Copies of Technical Research Papers can be obtained at:

http://projectimplicit.net/articles.php

The Test

https://implicit.harvard.edu/implicit/

Gladwell.com: The Second Mind (Blink)

http://www.gladwell.com/blink/blink_excerpt1.html

WashingtonPost.com: See No Bias

http://www.washingtonpost.com/ac2/wp-dyn/A27067-2005Jan21?language=printer

Scientific American: The Implicit Prejudice

http://www.sciam.com/article.cfm?id=the-implicit-prejudice&print=true

University of Michigan Health System: Your Child & Television

http://www.med.umich.edu/yourchild/topics/TV.htm#attitude

The Media Awareness Network: Kids & Racial Stereotypes

http://www.media-awareness.ca/english/resources/tip_sheets/racial_tip.cfm

Also see the following videos on the 4TruthAndJustice YouTube channel:
“Unconscious Prejudice”
“Scientific American Frontiers”
“Psychological Dispositions in Black & White”

Duration : 0:10:59